Zales x Prince (US Open)
We had about two minutes to create a US Open campaign for a Zales x Prince partnership we inherited from the pitch and boy, did we have a blast picking the only rainy day all summer to shoot our lookbook. The collaboration featured a capsule collection of tennis necklaces and tennis bracelets as well as a diamond encrusted Prince racket. The campaign was seeded with an influencer campaign climaxing with a invite-only diamond party in box seats at the US Open Finals.
Photographed by: Cully Wright
